These Emails ARE NOT FOr:

  • those who want quick tips, hacks, best practices, or any of the other recycled “copywriting how to” content. You can get that literally ANYWHERE ELSE

  • folks who think there is some great “secret” behind writing effective copy.

  • anyone who runs (or aspires to run) any sort of business that exploits long before it helps. I’m looking directly at you, dropshippers.

  • anyone who thinks business/ marketing/ copywriting/ life should be done a certain way because “it’s always been this way.”

This is an experiment. Let’s make some mistakes.